Happening Now

A member of our parish recently arranged for my associate and me to be trained in the use of Instagram.

The wildly popular social media app features photos that provide a visual entry into one’s personal “story”–or, in the case of Incarnation, into our parish life. Ideally we should not only post photos of past events but should report on events that are about to happen or are happening.

Our tutor, a social media expert at a top PR boutique firm, remarked that she often checked her Instagram account in the evening to see if there was anything interesting happening. If some post caught her eye, she would drop everything and follow the Instagram lead.

This is clearly a different culture from that of the Church, whose life is carefully planned and whose year of holy days is set for centuries in advance. All the more reason we need to maintain a sense of how we are being led by God in what theologians call, “the Eternal Now.” —J. Douglas Ousley

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